Built for YouTube
Grant Horvat and the Bryan brothers (Wesley and George) announced YGT on March 25, 2026. The whole thing is built for YouTube — every round goes up on a creator channel, and the format is designed to give fans a reason to watch all three days of every event.
The players
Sixteen full-time players make up the tour. Four of them are captains:
The other twelve are Garrett Clark, Sean Walsh, Roger Steele, Luke Toomey (Tooms Golf), Luke Kwon, Tae-Wook Koh (Taco Golf), Sam Heung Min, Ryan Ruffels, Chance Taylor, Peter Finch, Josh Kelley, and Micah Morris.
Each captain drafts three of the twelve to build a four-player team.
The schedule
Four events make up the season:
- Pursell Farms in Sylacauga, Alabama — the inaugural stop of the tour.
- Teeth of the Dog at Casa de Campo in the Dominican Republic — a famous Pete Dye design.
- Cutalong at Tributer Resort in Mineral, Virginia — a rugged, rolling layout.
- Wynn Las Vegas in Las Vegas, Nevada — the exclusive setting for the million-dollar finale.
The Wynn is where the season ends with the $1 million stroke play championship. See the schedule for dates as they're announced.
How an event works
Every event runs three rounds across three days, and each round airs on a different channel.
Round 1 — Scramble (front nine)
Teams play 2v2 scramble on the front nine. Airs on Grant Horvat's channel.
Round 2 — Alternate shot with a wildcard (back nine)
Teams play alternate shot on the back nine. Each captain has to bench one of their full-time players and bring in a wildcard for the round. Airs on the Bryan Bros channel.
Final round — 1v1 matches
The top two teams from rounds 1 and 2 face off in five 1v1 matches, wildcards included. Airs on the YGT channel.
Splitting the rounds across three channels means each creator gets a piece of every event, and fans have to follow more than one channel to see the whole story.
Wildcards and the 17th Man
Across the season, twelve wildcards get pulled in for round-two appearances — three per event.
At the end of the regular season, those twelve wildcards compete in a shootout. The winner becomes the 17th Man and earns a spot in the Wynn finale alongside the full-time roster. It's the one path onto the biggest stage for someone who isn't already on a team.
Relegation
After Season 1, every captain has to drop one player from their team. Four spots open up for new players going into Season 2. Nothing is permanent — even on a full-time roster, you have to keep producing or you're gone.
The Wynn finale
The fourth and final event is different from the first three. No teams, no scramble, no alternate shot. Just individual stroke play for a $1 million purse at Wynn Las Vegas. The 17th Man is in the field. Everything from the season builds toward this.
Why it's different
The PGA Tour doesn't let cameras follow players around the course. LIV is a closed shop. YGT is built the opposite way. The product is the YouTube content — every shot, every conversation, every locker room moment is the point. The competition is real and the money is real, but the format exists to make good video, not the other way around.
That's the part that hasn't been tried at this scale before. Whether it works comes down to whether the rounds are actually fun to watch, but the bet is that fans of YouTube golf already know the answer.